Tag Archive | "data"

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Paint by Numbers: Using Data to Produce Great Content

June 26, 2017 No comments yet

Posted by rjonesx. It’s not every day that I write about content. To be honest, it’s probably a once-a-year kind of thing. I will readily admit that I’m a “links are king” kind of SEO, and have been since starting in this industry more than a decade ago. However, I do look over the fence […]

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Yext launches app directory with 26 partners for two-way data exchange

June 13, 2017 No comments yet

Data integrations span a range of categories and partners. The post Yext launches app directory with 26 partners for two-way data exchange appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Facebook will share anonymized location data with disaster relief organizations

June 8, 2017 No comments yet

 A new initiative from Facebook will provide aid organizations with location data for users in affected areas, such as where people are marking themselves safe and from where they are fleeing. It shows the immense potential of this kind of fine-grained tracking, but inescapably resurfaces questions of just what else the company could do with […]

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Location Data + Reviews: The 1–2 Punch of Local SEO

May 27, 2017 No comments yet

Posted by MiriamEllis My father, a hale and hearty gentleman in his seventies, simply won’t dine at a new restaurant these days before he checks its reviews on his cell phone. Your 23-year-old nephew, who travels around the country for his job as a college sports writer, has devoted 233 hours of his young life […]

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[Reminder] Live webinar: Track, qualify & convert your leads using call and SMS data

May 17, 2017 No comments yet

Voice search now accounts for 20% of queries on Google’s mobile app and Android devices. Inbound call volume is continuing to increase even as messaging apps and chatbots become more popular. Facebook expects 37 billion call conversions by 2019, as social media’s share of mobile calls to… Please visit Search Engine Land for the full […]

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SearchCap: Google AdWords ad rank, quality score data & SEO strategies

May 15, 2017 No comments yet

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords ad rank, quality score data & SEO strategies appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About […]

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Don’t underestimate the power of advanced filtering when analyzing crawl data

May 8, 2017 No comments yet

Columnist Glenn Gabe shares various ways of filtering crawl data to obtain actionable insights. The post Don’t underestimate the power of advanced filtering when analyzing crawl data appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & […]

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SearchCap: e-commerce SEO & crawl data analysis

May 7, 2017 No comments yet

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: e-commerce SEO & crawl data analysis appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search […]

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Using call and SMS data to drive new customers

May 4, 2017 No comments yet

Voice search now accounts for 20% of queries on Google’s mobile app and Android devices. Inbound call volume is continuing to increase even as messaging apps and chatbots become more popular. Facebook expects 37 billion call conversions by 2019, as social media’s share of mobile calls to… Please visit Search Engine Land for the full […]

Government requests for Facebook user account data up 9% in second half of 2016, but content restrictions declined

May 1, 2017 No comments yet

 Facebook today released its latest report on global government requests for the second half of 2016, noting there has been a 9 percent increase in requests for user account data compared with the earlier part of that year, but a 28 percent decrease in content restrictions for violating local law. However, that latter decrease doesn’t necessarily […]


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